Sky One
Silverägg award 2005 - Best Design
Total re-branding of UK’s leading non-terrestrial entertainment broadcaster. Kaktus Film has come up with a total design concept for Sky One, including channel idents, colour palettes, a new Sky One logo, on-air menus, promo graphics and all off-air advertising. Off-air design, logotype and print material produced by collaborating design agency Amore. More off-air design and visual identities on
www.amore.se.
The new look was launched on the 21:st of September and consisted of nine idents (more to come) and all other on air graphics. The concept has a clean and strict graphical style with a contrasting soft and organic animation.