SVT24 - New look
New profile for Swedish channel SVT24. Kaktus film produced a whole new look for the channel including logo, idents, trailer graphics, music and more.
The idea is to sieze the moment and give the viewer a chance to catch his/hers breath. To go from subtle chaos to more structure to give SVT24 a feel of being a stable ground in the media noise. The expression is elegant and expensive. Clean designer pieces which leans heavily on a technical side with a ‘particles flow’ feel to it.
Design and Concept
Creative Director
Client
Music
Kaktus Film
Andreas Wicklund
SVT
Magnus Frykberg,
Johan Skugge
