Fully animated music video/ commercial for Swedish supermarket retail chain ICA. We had great fun creating this one since our client advertising agency King only gave us one limitation - You must make it look cheezy and old school 3D. We think we succeeded.
The spot was a viral success in Sweden with views on YouTube in excess of 1,5 million. Pretty good for a national campaign!
Director: Andreas Wicklund
Idea & Concept: Kaktus Film / King
Producer: Sigfrid Söderberg
Animation: Jan Johansson, James Hunt, Erik Arrhenius, Andreas Wicklund, Martin Öberg
Compositing: Andreas Wicklund
Rendering: Kim Nicosia, Andreas Wicklund
3D Modeling: Anna Jonströmer, Kim Nicosia, Jan Johansson
Editing: Andreas Wicklund
Music: Andreas Grill, Nick Malmeström