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Chameleon vs Led TV


Continuation of the successful viral and in-store campaign for Samsungs led TV’s. Together with Projector we created these three movies showing off the amazing features Samsung’s new LED TVs.


This time focusing entierly on our favourite Chameleon trying to compete with the different features of the TV. Colour depth, update speed and media features. Kaktus Film produced and directed all spots.





Director: Andreas Wicklund

Producer: Sigfrid Söderberg

Animation: James Hunt, Jan Johansson

Compositing: Kim Nicosia, Andreas Wicklund, Anton Ljungdahl

Rendering: Kim Nicosia, Anton Ljungdahl

3D Modeling: Kim Nicosia, Esther Ericsson

Agency: Projector

Client: Samsung



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